This is an example of how copywriting can be optimized for SEO.

(This is my cute-ified 404 page—the “whoopsy” page if you will.)

(Adding in caption text like this is a nifty way to include keywords AND to help anyone who’s visually disabled feel included! I’ve also got Alt text for this image which offers the same opportunities.)

On the off chance you don’t know (or don’t remember), I’m Brittany Herzberg—SEO & Case Study Copywriter for service providers.

(Weaving in keyword-rich lines like that ☝️ helps me inform the humans and the robots about what I know & who I help.)

Clients call me when they want to show up as the answer to a Googled question—

And I show them how to do that using SEO, storytelling, & social proof!

So… where would you like to go from here?

It’s like choose-your-adventure but for a website!

(These buttons below offer a place I can insert keywords—and, once again, show humans & robots how to smartly navigate their way around my site.)

Thanks for stopping by. 👋 See you soon!