Your Dependability

is the key to your SEO success!

And being so reliable is super important with something like SEO!

Speaking of which… Maybe you’d like to know exactly what those 3 letters are all about.

A quick & dirty explanation of what SEO is (& why you should care):

SEO = is how you show up as the answer to a Googled question.

SEO stands for “search engine optimization” & works by using commonly searched keywords & phrases.

It’s how you get your website to start working for you & it runs on keywords.

Your site is already employing an SEO strategy likely—without your permission! So… since it’s gonna do what it’s gonna do anyway, you should tell it what you want it to do.

You should lean into…

If you fail to plan, you plan to fail—as they say.

Lucky for you—SEO works best with a plan—your happy place! SEO is a methodical way to drive traffic to your site.

It’s a long game. Which means you—the business owner—need to craft the strategy and continue to work on it.

Don’t miss this opportunity!

You don’t just have an organized approach to business marketing—you have a keen sense of what others need—because you listen.

The way to “listen” online in a way that supports your SEO strategy is to answer questions your dream clients are asking. My favorite place to lean my virtual glass to an online wall is in the “People also ask” section of the Google results pages.

It’s a great place to gather inspiration for blog posts (which will help your site’s SEO performance).

Your best next step is…

To figure out which keywords to target for your website.

Important pieces to not skip over:

Do your keyword research. Spend a little time doing some serious keyword research.
Target keywords wisely. Each web page should have 1 target keyword (which means it should show up in the headline & in 2% of the words on that page).
Know what clients you want to attract. You must know who your ideal client is, so you can answer the questions they’re Googling.

Wait—who are you?

Name’s Brittany Herzberg. And I’m the person holistic practitioners & entrepreneurs call when they want to start showing up as the answer to a Googled question.

I have a tendency to share all things SEO research, strategy, case studies, & writing.

Maybe you’d also find it interesting to know that:

SEO copywriting isn’t my first rodeo—I also own (& still operate) a thriving massage practice in Raleigh, NC.
I have a lil old man dog named Jac (yes—J.A.C.). He’s 15 & still acts like a puppy!
The only “rule” I follow is the Golden one. It’s my compass in business—& life.

Here’s a bonus fun fact—the “H” in “Herzberg” stands for “helping!” There’s not much that makes me happier than being able to share what I’ve learned. And that’s why I created these resources for you. ↓