Bring the SEO Queen
to Your Stage
Speaker · Guest Expert · Podcast Guest
I'm Lead Gen Strategist & SEO Coach Brittany Herzberg. I show business owners how to embrace SEO & get found on Google instead of chasing leads around Instagram.
Why hosts book Brittany
SEO has a reputation of being confusing, techy, & something you'll "get to later."
That's exactly why hosts bring me in. You need two things from a guest: someone your audience is EXCITED to hear from, & someone who actually helps them. I bring both & I've got the receipts. 👇
70+ podcast interviews
30+ guest expert trainings, summits, & workshops
Hundreds of business owners getting found in Google & AI searches
Brittany’s Signature SEO Talks
Every talk is built on the premise that your website can bring you clients while you’re living your life and is tailored for the room I'm speaking to.
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My mainstay talk. Best for established service providers, coaches, & creatives who are tired of the effort it takes to be seen on social media.
You're showing up on social, posting the Reels, but lead generation still feels like playing a slot machine. In this talk, I walk your audience through the exact foundation I use with my clients so their website does the heavy lifting of lead gen, while they're off living their lives.
Your audience will walk away knowing:
How search (Google & AI) is built for sales vs. social media marketing
The Big 3 Qs that yield the most aligned keywords for your business
How to build a better "bat signal" (SEO titles & meta descriptions) that get people to your site
Proof: Taught SEO Basics in numerous guest trainings & in person at EEM Retreats · SEO is Everywhere: Optimizing Your Content on Business-First Creatives Podcast
"Seeing how to incorporate the nuances of Google and keyword research was so cool! Brittany gave us so many ways to use the Google results in posts, titles, & even podcast interview pitches!"
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Best for social-media-heavy audiences, content creators, & anyone burnt out by the algorithm.
They've got the following, but they don't have a path from "liked your post" to "booked a call." This talk shows them how to get their website & Instagram profile on the same page so they get found—everywhere—even when they don't post.
Why your website & social profiles need to say the same thing
The 3 places your keywords should show up on social media
How to repurpose Instagram posts into longer-lasting content
Proof: "Get Found Everywhere" workshop for Reach Recipes (2026) · 216: Get Found Without Living On Instagram on Shoot It Straight Podcast with Sabrina Gebhardt
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Best for podcasters, podcast communities, & private-podcast creators.
They poured their heart into the episode… only for it to vanish into the ether. I show podcasters how to make every episode a findable asset that keeps bringing in listeners (and leads) for years to come.
How to title episodes for search without sounding like a robot
The show notes formula that turns each episode into a blog post Google loves
Simple guest-episode SEO strategies that grow both your audiences
Proof: Search Club workshop (2026) · How to Optimize Your Podcast with SEO for More Downloads for PodGround (2026) · How Brittany Herzberg Uses Private Podcasts to Make SEO Accessible with Hello Audio · Riverside Podcasters Roundtable (2024)
"WOWWWW my mind is blown."
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Best for photographers, creative communities, & local businesses.
For people whose dream clients are literally typing "[service] near me" right now. This talk highlights the local & niche SEO moves to help you show up in those searches—without hiring an SEO agency or learning to code.
How local searches actually work (and where your location belongs on your site)
Image SEO: simple steps to make your work findable, not just beautiful
A monthly SEO rhythm you can stick to, even during busy season
Proof: Recurring SEO masterclasses for Family Photographer's Marketing Society (2026) · How to Build an SEO System as a Solo Family Photographer on The Systems and Workflow Magic Podcast · Simplifying SEO for Creative Entrepreneurs on Capture The Chaos · SEO Basics for Photographers on Copywriter on Call
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Best for service providers, coaches, consultants, & creatives with happy clients (and a folder of testimonials they're not using).
Testimonials say "she was great!" Case studies SHOW how you got the result—and that's what converts readers into buyers. I show your audience how to turn the client wins they already have into content that ranks on Google & does the selling for them.
How to pick the success stories worth turning into case studies
My step-by-step case study framework (and the best questions to ask clients)
How to optimize case studies with SEO keywords so they get found and bring in leads
Proof: YouTube live with Mariah Magazine: Turning Your Podcast & Client Wins Into SEO Traffic (2025) · SEO Through Case Studies on Business-First Creatives · The Secret to Writing Case Studies That Actually Sell on The Art of Online Business with Rick Mulready · The Make It Happen Conference · Elevate Your Practice Summit · The Digital Marketer's Workgroup
Virtual or in person: keynote · workshop · masterclass · guest expert training · podcast interview · summit session · retreat workshop
Your audience will leave inspired and having taken action on SEO.
I don't do fluffy "SEO is important" talks. Your people get a plan they can use that week, plus a resource to keep them going after we say our goodbyes. Every talk I give is ideal for audiences who’ll participate.
What I'll do:
Make SEO simple enough to start today
Walk them through a step-by-step process in real time
Leave them with a free resource geared toward the topic discussed
Stay for Q&A until the questions (or our time) run out
Promote the event to my audience (if desired)
Proof it works:
“Clients told us they found us through Google, maybe once or twice a month at most. But just in the last week alone, we’ve had 6 or 7 people mention Google as their source!” —DFY SEO client
"Already starting to appear more in searches from just reworking my homepage and H1!" —Kristin, Storybook Road
"She made SEO simple & straightforward… bite sized enough for my listeners to take ACTION." —Megan Yelaney, podcast host
This SEO talk won’t be a snoozefest
(watch & listen)
Your audience won't be checking their inbox or taking a nap while I’m talking! (They'll be taking notes & asking questions.)
Hear Brittany in action:
216: Get Found Without Living On Instagram on Shoot It Straight with Sabrina Gebhardt
SEO is Everywhere: Optimizing Your Content on Business-First Creatives with Colie James
Podcast SEO Tips To Boost Discoverability And Growth on Podcasting Problem Solver™ with Leah Bryant
141: Simplifying SEO for Creative Entrepreneurs on Capture The Chaos with Brittnie Renee
Where Brittany has already spoken about SEO
From retreat living rooms to 50-speaker summits to your favorite podcast—here's where I've been teaching SEO lately.
In Person
SEO Workshop at EEM Retreats | NY (Apr + Oct 2026)
Virtual Summits & Conferences
Collab & Connect Summit (Oct 2026)
Elevate Your Practice: Magnetic Marketing Summit (2024)
Riverside Podcasters Roundtable (2024)
The Copy Chat Summit (2024)
The Make It Happen Conference (2023)
Bundles:
Blogging Is Not Dead Bundle (Oct 2026), Business Not As Usual Bundle, The Shortcut Suite, The Profitable Coach Bundle
Podcast Guest (just a few of the 70+)
The Art of Online Business (Rick Mulready) · Cubicle to CEO (Ellen Yin) · Best Damn Coach (Amanda Walker) · Systems Saved Me (Jordan Gill) · Talk Copy to Me (Erin Ollila) · Business-First Creatives (Colie James) · Podcasting Problem Solver™ (Leah Bryant) · Shoot It Straight (Sabrina Gebhardt) · The Systems and Workflow Magic Podcast (Dolly DeLong) · ADHD-ish™ (Diann Wingert) · Six Figure Brand® (Morgan Specht) · The Business Not as Usual Podcast (Megan Yelaney) · Copywriter on Call (Sara Gillis) · Permission to Kick Ass (Angie Colee)
Guest Expert Trainings & Masterclasses
Family Photographer's Marketing Society with Dolly DeLong | recurring SEO masterclasses (2026)
Reach Recipes | "Get Found Everywhere: 3-Step Strategy for Website + Instagram SEO" (2026)
Search Club with Mariah | Podcast SEO workshop (2026)
Pin Potential | SEO blogging training (2026)
The Content Huddle with Sara Gillis
Expert Up Club with Dr. Michelle Mazur (2024)
Make Marketing Suck Less (2024)
Podcasting Mama with Amanda Bennett (2024)
The Digital Marketer's Workgroup (2023)
Shine Online with Delia Monk (2023)
The Copywriter Igniter (2023)
The Revolutionary Society
The IN Academy with Salina Yeung (2023)
And more!
What hosts & audiences have to say about Brittany:
"In my 10 years of business I've never heard someone tie in storytelling, SEO, & case studies into a cohesive approach for online business marketing."
—Rick Mulready, The Art of Online Business Podcast
"Her ability to share SEO strategies in a way that makes it relevant and approachable to a variety of service providers is a treasure!"
—Sara Gillis, The Content Huddle
"She made SEO simple and straightforward and I have no doubt bite-sized enough for my listeners to take ACTION when in the past they would've thought this topic was 'too confusing.' 10/10 recommend having Brittany on as a guest."
—Megan Yelaney, Business Not as Usual Podcast
"What stands out about her talk the most is the step-by-step breakdown… Super grateful to have Brittany as a speaker at my event and the audience agrees with me!"
—Jessica Campbell, The Make It Happen Conference
"One notable aspect of her presentation was the introduction of a comprehensive framework… thereby alleviating the challenges associated with their creation."
—Keri McDonnell, The Digital Marketer's Workgroup
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From the audience:
"That was all gold!"
"This is such great SEO 101."
"Already starting to appear more in searches from just reworking my homepage!"
"WOWWWW my mind is blown."
"I thought I knew what an SEO was, but come to find out I had not a clue… I’ll be watching this replay a hundred times!"
Help your audience get found in Google + AI search with SEO!
Podcast, summit, membership, mastermind, retreat… if your people are tired of chasing leads online, I'd love to be the one to show them there’s another way! Tell me about your audience and your event, & we’ll dream up the best talk.
Logos
Logo by Jena Thielges
(more logo color options & headshots available—please email if you’d like to use something different!)