🎙️ THE BASIC B PODCAST RECAP: JUNE 2024 🎙️

My friend & podcast producer Leah Bryant recommended doing a podcast recap & I'm very here for this! So... Here's what happened that's podcast-related in the month of June.


✨ THE BASIC B PODCAST IS…

The Basic B Podcast is the weekly show service providers (solopreneurs AND supported CEOs) count on to bring them simple, organic marketing strategies—with a side of sass.

Hosted by SEO & case study copywriting queen Brittany Herzberg (AKA the Kevin Bacon of the online business world). She’s mastered the 3 S’s of sales:

  • SEO (get the right people to your site)

  • Storytelling (hook & engage them)

  • Social Proof (give them the feeling of working with you before they actually do)

…and she wants you to master them too!

You’re sure to always walk away with smart strategies, a pep in your step, & a smile on your face!


✨ THE JUNE PODCAST EPISODES ARE AVAILABLE TO BINGE

🎧 How Justin *Finally* Got Headlines w/ Personality *and* SEO

(Writing SEO-friendly headlines doesn’t come easily to everyone. But! You do NOT need to sacrifice your personality or brand voice in order for headlines to “work” for SEO. I get into this big time in this case study interview w/ Justin Blackman! Psst, you know you can get an SEO Packet just like he did, right?)

🎧 The Best Way to Learn SEO in 2024 w/ Matt Diamante

(Let’s just say many people in my circles were STOKED to see an episode with Matt & me! I was so surprised by the reaction. But really? I shouldn’t have been! Matt has really made a name for himself in the online world. He’s made SEO fun, accessible, & approachable! I would know! I call him frequently to get his opinion or advice. That’s what this episode is all about, friend!)

🎧 What’s Possible When You Improve Your SEO

(When one of your friends points out that you haven’t really addressed something on your podcast—you listen! This episode is entirely thanks to that friend. (You know who you are 😉) Tune in to hear most—but not all—of the ways SEO can change your business & your life!)


🎧 Sitemaps & How to Find a Good SEO Expert w/ Samantha Mabe

(Recently, there were a string of posts on social media that inspired me to reach out to Samantha. Neither of us could believe what we were seeing or hearing regarding SEO pros, support, or advice. So… we brought that convo to the podcast! It does not need to be intimidating, costly, or confusing AF to get SEO help. Listen as we share what we mean!)


🎧 [Quick Win] How to Submit a Sitemap to Google Search Console

(This is another training I’ve teased for a bit! If you’ve heard the term “sitemap” but are scared $***less, don’t worry! I’ve got you. You can listen to the recording, check the transcript, or watch the quick YouTube video tutorial. Sitemaps don’t gotta be scary, friend!)


🎧 Copywriting: Business Basics + Best Practices w/ Sara Gillis

(Entering the world of online business & copywriting can… be a lot! In this episode, my business buddy Sara Gillis & I chat about starting a business from scratch, our marketing favorites (and flops), & some copywriting best practices! We even touch on blogging & SEO, so you know I was a happy girlie!)


🎧 Guided Tour of the Blogging w/ SEO Email Course

(I run this email course at least 3 times each year. And truthfully, I wanted to have a resource I could share with people all year long! In this solo episode, I take you through the entire course experience so you know who it’s for, what it’s like, & what results you can expect when you join.)

🎧 The Best CRM: HoneyBook vs Dubsado w/ Colie James

(*Warning* Fun times ahead! Colie & I basically created the funnest listening experience for our business owning buddies. Step 1: Listen to our episode about HoneyBook vs Dubsado. Step 2: Read the companion blog Colie wrote. Step 3: Listen to the Part-2 episode on her show. Step 4: Check out the completed HoneyBook setup case study—I wrote it & Colie brought it to life!)


🎧 Walkthrough of DFY Offers w/ Brittany Herzberg

(Since these cuties have gotten a facelift thanks to Colie, I figured it was time to share the updated client experience workflow with you! Have a listen & reach out if you’re ready to jump on the benefits SEO brings business owners!)

The Basic B as a podcast guest

I was also a featured guest on these podcasts this month:

→ Colie James’ Business-First Creatives Podcast


What has your biggest "aha moment" been so far from the show?

(Tell me in the comments or say hi on Instagram!)


(psst! Huge favor to ask... If you're enjoying the podcast, there are 2 quick things you can do to help me reach more business owners like you:

⭐️ FOLLOW the show:

It's as easy as clicking a SINGLE button!

You can do this on Spotify, Apple, or YouTube.

Click the “Follow” button for The Basic B Podcast on Apple Podcasts. (It’s in the lower right hand corner of this screenshot.)

Click the “Follow” button for The Basic B Podcast on Spotify. (It’s in the lower left hand corner of this screenshot.)


📝 RATE or REVIEW the podcast:

Takes 1-2 minutes longer but is a great way to start flexing those new skills of yours—you know... the SEO, social proof, & storytelling.

(You can do this on Spotify & Apple! If you’re on YouTube, perhaps you’ll leave a comment on an episode you really enjoyed?)

If you want some prompts to get your juices flowing about what to say in the review, this is for you:

  • Subject: Say something here that will draw in the right listener. (Is it maybe a “must-listen for entrepreneurs” or “the best organic marketing advice”?)

  • Review: In this section, share 1-2 sentences about why someone needs to listen to this podcast. (What’s in it for them? What have you enjoyed about the show? Was there a specific interview or topic that you just loved?)


Example podcast reviews that have been shared about The Basic B podcast:

ID: “This is my second time being interviewed by B! She makes it fun and interesting! I really enjoy the guests she brings on her show. She makes SEO not feel so daunting.”

ID: “Great podcast! Brittany’s advice is so helpful and easy to listen to. I love how much knowledge she has and how simply she breaks it down.”

ID: “Loved being a guest on this show because Brittany is just so authentic! Her heart is so passionate about SEO and she gives so much good stuff away here on the show. It’s actionable and she genuinely wants you to succeed!”



Quick links:


I hope you know how SO VERY GRATEFUL I am for you ❤️

I can’t wait to see what happens on The Basic B podcast next month!

You can already check out the very first episode: “Organic Marketing—the Laura Belgray Way” 😉

Remember—you can…

I’ll be answering these questions on future podcasts!

(I’m still not quite sure how this will shape up—if I’ll dedicate 1 full episode to answering questions like an FAQ episode, or if I’ll create individual episodes for each question—but send in your Q’s & let’s see what happens!)